Thursday, February 27, 2020

Abdellahs theory of Practice Model of Nursing Research Paper

Abdellahs theory of Practice Model of Nursing - Research Paper Example Among the gains of nursing theories in the practice, include that they aim to describe, explain and predict a phenomenon of nursing (Meleis, 2011). Thus, through such theory, it is easy for the nurses to identify the cause of suffering of the patient, and relate accordingly in explaining or predicting the condition the patient is suffering. Therefore, this aspect of nursing theory helps in simplifying the work of the nurses and reducing repetitive work within the practice. Thus, it speeds operations within the working of the nurses who practice application of the theories of nursing (Meleis, 2011).   Secondly, nursing theories provide the foundations; they help in generating further knowledge and indicating the direction of developing nursing in the future, within the nursing practice. Therefore, in view of this, the nursing theories facilitate the learning process of nurses even at work as it helps them decide what they know and do not know. Thus, the nursing theories direct and d etermine the future practice of nursing and facilitate increment of knowledge in the practice, enhancing the quality of service delivery in the practice (Meleis, 2011). Moreover, nursing practice explicitly describes nursing, thus, helping to distinguish the basis of the practice. This constitutes benefits such as enhancing the professional status of the nurses, facilitating better patient care, improving the communication between nurses to nurses and nurses and patients. In addition, it facilitates guidance for further research and education.

Tuesday, February 11, 2020

Marketing Strategy Degree Essay Example | Topics and Well Written Essays - 3000 words

Marketing Strategy Degree - Essay Example Coca-cola, Kellogg's, McDonald's, Kodak, Marlboro, IBM, American Express, Sony, Mercedes-Benz and Nescafe are generally in the world's top ten brand in the market , and they have reached and retained in such position mainly because of the efforts of marketing and advertising departments ( Stanley, 2003). So exactly what is an advertisement or what can we understand by the term advertisement. Their have been different views regarding the concept of advertisement. According to John Burnett, "Advertisement is a non-personal communication of marketing related information to a target audience, usually paid by the advertiser and delivered through mass media in order to reach specific objective of sponsor". However according to the critic of advertising, Judith Williamson (1978, p.57) states that it's "the most ubiquitous form in which we encounter commercial photography" which means advertising is the 'official art' of the advanced industrial nation of the west. It occupies the newspapers and is covered all over with urban environment, it is highly systematize organization involving many artist, writer and film directors, and consist of a large amount of output of the mass media. Advertisements promote and affect the idea and value which are crucial to a particular economy system. Thus a good advertisement is that, which we should not lose interest in their ideological functions, which is connected to their economic functions (Dyer, 1995 p.2). Another definition by (Longman, 1971) 'Advertising attempts to inform and persuade a large number of people with a single communication'. Therefore in its simple sense the word 'advertising' means capturing the attention to something or telling or advising somebody of something. (Dyer, 1995 p.2). Thus advertising can be seen as a medium for communicating or